Athena Games

Project:

‘About Us’ page

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Goals:

Athena Games had never produced an ‘About’ page before, so wanted an informative and engaging page for their main website to strike a clear balance between storytelling and the benefits for customers visiting Athena.

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Results:

I knew Athena Games well, having shopped there myself for several years. So, after a long (and incredibly nerdy—we love to see it) research call with the owner, I produced an 'About' page that tells the story of Athena Games, why they do what they do and what that means for their customers and fans.

Taking the vast range of products into account, as well as the unique interests and needs of the clientele, I was able to play with the tone and produce a piece that captures the essence of the store, the people who work there and the community they serve.

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They even let me name the company Goblin.